WaterStore Poly Tanks - Poly Water Tanks


NEED A TANK?
GET A QUOTE HERE
SIGN UP FOR OUR NEWSLETTER
* indicates required
Email Format
« November Prize winner! | Main | Water pressure to be cut..... »
Friday
Nov272009

Demand for water exceeds supply...

There's good and bad news from a report on the world's water scarcity out today from McKinsey & Co.(commissioned by water-dependent companies such as Coca-Cola, Nestle, World BankFinance Corp etc)

The bad news: Global demand for water already exceeds supply -- about 1.1 billion people don't have access to clean water -- and the so-called water gap is increasing at an accelerating rate.

The good: Cost-effective, sustainable solutions are available to close the gap, particularly if governments and business focus on reducing demand rather than trying to generate additional supply.

The challenge: Getting beyond the nostrum that water is a "human right" so that water, which is obviously a scarce resource, can be priced in a way that drives conservation.

One more thing to know: Water issues are at least as complex as energy, and all water problems are local, so generalizing about water, while inevitable, is invariably misleading.

To read the full story written by Marc Gunther and posted on greenbiz.com

PrintView Printer Friendly Version

EmailEmail Article to Friend